Mulberry Bush
Brand World & Identity
For the last 75 years, Mulberry Bush has existed to support those troubled and traumatised as children, through specialist and therapeutic support. Initially started as a school, this inspirational charity has grown into a multi-service organisation with outreach options, training, residential housing, consultancy and archive space. We worked in partnership with strategic consultant Kate Wilson to create a new brand identity completely imbedded within a new ambitious strategy. We created a clear brand architecture for multiple service offers, set to a cohesive and unified brand world that is extremely considered, empathetic and connective across multiple audiences, and ultimately is truly reflection of the forward thinking work undertaken by this impressive organisation.















