After an impressive 15 years at Galvin at Windows, 7 of which were spent as Head Chef, renowned Michelin starred chef Joo Won is launching his highly anticipated first solo venture ‘Cálong’. Billed to be a more casual dining offer set in North East London, the restaurant will offer comfort European and Korean dishes with best British seasonal ingredients.
Joo was looking for a brand identity that was fresh and represented good taste in his local narrative, as well as matching his sophisticated yet quirky style. Working with Joo and the talented illustrator Tezo Kyungdon Lee, we have created an identity that is fresh and stands out from a cluttered crowd,
the new website gives more insight into Joo and showcases some of his mouth watering dishes.