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Established and leading hosiery brand Falke wished to create a premium new store concept that would work globally across multiple markets and store formats, and really celebrated its heritage. Alongside sister studio Cardy Papa, we created the Falke Haus, a celebration of this family run business and the uniqueness of the product.
Alongside the big idea, our remit was to create engaging in-store communication and graphics that helped tell the Falke brand and product stories, and cemented Falke as the leading brand in leg wear. To date the concept has been launched in China, and the Middle East, with planed openings in Europe also.
In collaboration with cardypapa.co
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